Missing: The Modern-Day Listing Presentation

The world of real estate has changed dramatically over the last 5-10 years, largely due to the increasing usage of the Internet and technology in general. Unfortunately, Real Estate Agent's home listing presentations have largely remained the same.

Have you heard your listing presentation lately? When was the last time you updated it to make yourself stand out from the all the real estate agents in your area? Maybe you think there is nothing you can do to improve this. Well imagine being able to give this presentation instead:

'Hello Mr and Mrs Jones. Here is what I am going to do in order to get your listing sold. I am going to drive significant levels of online home buyers to my website - online is where most home buyers look first. Once they get to my website, your listing will be prominently displayed on my home page using my Listing Slideshow and also displayed on an interactive Yahoo-based listing map on my website.

The same night, your listing will also be uploaded to real estate portals like Oodle and Trulia where millions of home buyers are going every month, gaining you even further exposure. To ensure your listing gets found first on these websites, I am going to make sure your listing gets priority placement at the top.

I will also be emailing your listing out to everyone in my sphere, including my prospects and other agents, by using a 'Just Listed' email postcard. This lets them know that your house has just hit the market and gives your listing even more exposure.

Even if your home doesn't match any buyer's immediate needs, visitors to my website can sign up for automatic home search emails. Once your house fits a prospect's needs, they get it emailed to them immediately. This makes your listing gets matched immediately with the right buyer.

And if I find a person that likes your listing but isn't ready yet to buy it, I will keep in touch with them via auto emails every week until they are ready to buy.

All this makes sure I will be doing more for your listing than other real estate agents in the area - and getting it sold quicker!'

The great thing about this presentation is that it sounds like you are going to be putting in a lot effort for their listing, and it will make them feel very special. But the truth is that most of these things are all automated, saving you tremendous time that you can spend on getting your next listing!

Sounds like this modern-day listing presentation is part of the future? Well, the truth is that our most successful Z57 clients, armed with all our best marketing tools, are out there giving this amazing, well-converting listing presentation right now.

So go ahead. Record yourself giving your next listing presentation. You may be surprised what you hear... and we will be ready to help you improve it!