Z57 And HomeGain Sign 1000th REALTOR®
Tim Johnson - Z57 Executive Vice President
SAN DIEGO, December 1, 2004 -- San Diego-based real estate Internet marketing company, Z57 Inc., and HomeGain, a leading online real estate marketing provider, announced the acquisition of the 1000th agent in their six-month website marketing partnership. The Z57 HomeGain alliance has resulted in immediate success for Z57 REALTORS® using the turnkey marketing solution. Both firms' Web-based services are specifically designed for real estate industry professionals, their buyers, sellers and affiliates.
Per the National Association of REALTORS® latest survey, 71% of consumers begin their home search online. Z57 gives the agent the ability to have a personalized, high performance, all-inclusive website at an affordable cost. Through BuyerLinkTM from HomeGain, consumers worldwide are able to quickly and easily reach the agent's website. This key feature in tandem with the proven visitor-to-lead conversion metrics of Z57's Agent Excellence Website Service turns the agent's website into a lead-generating machine.
BuyerLinkTM allows agents to select local areas or "slots" where they do business and to receive website inquiries from potential buyers in those targeted markets. These inquiries are delivered directly to the agent's website. The service is sold on a pay-per-visitor basis. Z57's comprehensive websites boast easy-to-manage features, yet with this sophisticated online technology delivers qualified prospects 24/7/365 days per year, from anywhere.
Z57 Executive Vice President, Tim Johnson states, "Identifying and providing strong services to enhance our client's success has always been a top priority for Z57. BuyerLinkTM has delivered in spades. From traffic to transaction, the prospects our clients are receiving are some of the best available via the Internet." Both Z57 and HomeGain are dedicated to broadening the agent's reach from traditional local marketing to the online marketplace where three out of four real estate transactions begin with an Internet search.
Chris Hendrick, national sales manager at HomeGain says, "Agents spend most of their marketing dollars on local efforts so the local market is the battleground for reaching a buyer. BuyerLinkTM helps deliver fresh, new qualified buyers for agents to work with 'before' they reach the local battleground."
About Z57 Inc.Z57 Inc. is a real estate Internet marketing company based in San Diego serving thousands of real estate agents nationwide and employing 140 people. Founded in 1998, the company specializes in complete campaign management, websites, search engine lead generation, direct marketing and email marketing. Z57 has two locations: 8445 Camino Santa Fe in San Diego and 2443 Impala Drive, Suite B in Carlsbad. Over the last three years the San Diego Business Journal ranked Z57 number one in their Book of Lists in the category of Web development and design firms. The San Diego Business Journal also recognized Z57 as one of San Diego's "100 Fastest-growing Privately Held Companies." Z57 is a member of the Better Business Bureau Online. For more information call (800) 899-8148 or visit www.Z57.com.
About HomeGainEstablished in 1999, HomeGain is the definitive source for Real Estate Marketing. It's the place where buyers and sellers are connected to agents and brokers, where online leads are turned into record-breaking sales. Agents and brokers can leverage the Internet to transact the business of real estate with a wide variety of products and services that let them create customized online marketing solutions that meet the varying needs of their business. With 3 million visitors a month and more than 300 partnerships, including Yahoo!, Google, MSN, cnnfn, CitySearch, Fox News, HomeGain is THE home for online real estate.
BuyerLinkTM Search Engine Marketing Program